Real estate portal Housing to provide 3D images of new projects

21 Feb, 2014

housingReal estate portal (earlier has added a new feature, wherein it has superimposed 3D images of the new projects on a map to provide users with an aerial view of the project site.

"Our in-house team has developed detailed floor plans of the site to tell the users what exactly lies inside the house. We also provide project reviews from experts in the real estate industry to make sure our users are empowered with the true facts about the site," said Advitiya Sharma, co-founder, Housing.

Housing, which recently expanded operations to Kolkata, has also introduced some other features, including project lifestyle rating and locality rating. It claims that major real estate developers such as Tata Housing, Rustomjee, Rajesh Lifespaces, Mantri Realty and Suntek Reality have already adopted the platform.

Last October, Housing had introduced an 'agents map' feature on its website to help property seekers figure out who their nearest agent is, before renting or buying a property. According to the firm, agent maps will help people find the agent best suited to their requirements and nearest to their favourite areas. It also offers a 'price heat map' to enable users to check prices of localities across a city on a map.

Housing was set up in 2012 by a group from IIT Bombay. The startup enables real estate brokers to upload unlimited listings on the site while users can search properties for free. The venture is owned and operated by Mumbai-based Locon Solutions Pvt Ltd and currently has 30 IIT graduates on board. The service is currently available in 10 cities—Mumbai, Bangalore, Pune, Gurgaon, Chennai, Noida, Kolkata, Hyderabad, Faridabad and Ghaziabad.

Last September, the startup bought the domain name as well as a national number 03-333-333-333, for $1 million. The purchase was done as a first step for the company's international expansion. had raised $2.5 million in pre-Series A funding from Nexus Venture Partners in June last year. Prior to that, it also attracted two rounds of angel funding. In March 2013, the company raised angel funding from former Network18 CEO Haresh Chawla, immediately after securing an undisclosed sum from a group of angel investors, led by Zishaan Hayath, co-founder of the phone commerce company Chaupaati Bazaar, which was acquired by Kishore Biyani's Future Group a couple of years ago.

Earlier, the company had appointed Richa Bansal, co-founder and managing director of online jewellery and fashion accessories retailer, as its chief business officer.

(Edited by Joby Puthuparampil Johnson)