Jabong co-founder Praveen Sinha on the company's rural expansion plans, relationship with Samwer brothers, competing with Flipkart, & more

18 Aug, 2014

From the company's rural expansion plans to strategies for competing with Flipkart and Myntra's combined entity, Praveen Sinha, co-founder and MD of Rocket Internet-incubated lifestyle shares it all in a candid interview with

Sinha, whose firm had raised around $100 million in funding earlier this year, also touched upon tricky issues such as his relationship with Rocket Internet's Samwer Brothers, and why the company did not offer stake to even its MDs.

Also talking about the improving landscape of e-commerce in India, Sinha pointed towards mega hiring that will take place by Jabong later this year.

Watch the video for more.