GSF, a startup accelerator-cum-early-stage fund run by former Reliance Entertainment president Rajesh Sawhney, has launched an m-accelerator which aims to incubate and fund 10 mobile startups in 2015.
It is part of its move to create specific verticals (starting with one that pushes a mobile-first strategy) instead of continuing with a broad tech accelerator.
The mobile accelerator will provide startups with the support in mobile growth hacking and mobile monetisation. During the four-month programme, the startups will spend time in India, Silicon Valley, New York and Singapore.
The startups will also be able to access GSF's networks and alliances including DreamPlus Alliance and H2 Platform. DreamPlus Alliance, consisting of 11 leading Asian accelerators, will enable the startups to reach out to 10 different Asian markets including China, Japan, Korea, Malaysia and Vietnam, while H2 Platform - consisting of 300 leading business leaders in global tech companies across the world -- will offer access to the business leaders in the global tech companies.
"On the back of massive adoption of smartphones and upcoming 4G rollouts, India will experience a gigantic evolution in the consumer behaviour on m-commerce and mobile marketplaces. 'Mobile first' experience-led models will disrupt incumbents in many markets," GSF said in a press release.
GSF Accelerator has incubated 35 startups since its inception in 2012. GSF has a network of 40-plus Entrepreneurs-in-Residence and 300 mentors across the world. GSF recently inducted redBus.in co-founder Phanindra Sama and Mumbai Angels member Manish Dalal as venture partners and strategic advisors.
GSF also runs an early-stage fund called GSF SuperAngels which is backed by 20 digital founders and early-stage investors in India.