E-commerce marketplace Snapdeal, run by Delhi-based Jasper Infotech Pvt Ltd and QuickDel Logistics Pvt Ltd, which operates under the GoJavas brand, have launched a new service that will ensure pick up of return/replacement e-commerce orders within 90 minutes of intimation.
The new service, christened 'go-90', has gone live in 15 cities, as per a press statement.
"Snapdeal and GoJavas have been working together to augment the logistics ecosystem in the country by bringing innovative customer-focused solutions. The 90-minute reverse pick-up facility is a continuing collaborative effort to design insightful logistics solutions that strengthen our supply chain infrastructure," said Ashish Chitravanshi, vice president operations, Snapdeal. The companies will expand this service to all the 300 cities within their network in the next 3-5 months, the statement said.
In March this year, Snapdeal bought a minority stake in QuickDel Logistics Pvt Ltd, the parent firm of GoJavas.
GoJavas was previously a part of Jabong, a lifestyle e-tailer incubated by Rocket Internet.
The move is seen as another step towards stimulating online shopping in the country since returns are seen as a major challenge. Reportedly, around 5-9 per cent of all e-commerce orders end up being returned in India. Research and advisory firm Gartner estimates that India's e-ommerce market will touch $6 billion this year.