HealthAssure, a primary healthcare services aggregator, has appointed Ankush Chatterjee as its chief marketing officer and head of products with effect from 1 March, the company said in a release.
In his previous job, Chatterjee was vice president of marketing, strategic alliances and innovation at mobile handset maker Obi Worldphone.
Previously, he had stints with Samsung Electronics, Aricent Group and Motorola, according to his LinkedIn profile.
Chatterjee holds a bachelor’s degree in electronics and telecommunications engineering from Jadavpur University and a master’s degree in business administration from the Kellstadt Graduate School of Business at DePaul University in Chicago.
HealthAssure was founded in 2011. The company has tie-ups with hospitals, clinics, laboratories, doctors and insurance companies to offer healthcare schemes for corporate employees.
The company has a network of 3,100 primary care centres across 1,100 cities in India. It claims it has covered one million customers through its B2B business, which accounts for nearly 90% of its revenue.
The startup has so far raised about $2 million from a group of investors, including serial entrepreneur and investor Rajul Garg and Shuchin Bajaj. This amount includes the $1 million (Rs 6.5 crore) it secured from human resource ventures-focussed private investment firm The HR Fund in a pre-Series A round last week.