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Twitter loses another top executive amid concerns over platform's future

Twitter loses another top executive amid concerns over platform's future
Photo Credit: Pixabay
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AJ Brown, the head of brand safety and ad quality at Twitter, has resigned from his role at the company reported by Wall Street Journal. Brown was involved in initiatives aimed at preventing advertisements from being displayed alongside inappropriate content, he is also the second safety leader to depart in a matter of days.   

According to his LinkedIn profile, he had served at the company for over six years. Towards the end of his time there, his role involved guaranteeing that advertisers had a secure environment to display their ads on the platform.   

The recent exit adds to the growing difficulties that incoming Twitter CEO Linda Yaccarino is set to face, even prior to taking over her position.  

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Last week Ella Irwin resigned from her role as the Vice President of Product for Trust and Safety at a social media company. During her tenure, Irwin was responsible for supervising content moderation initiatives and frequently addressed user inquiries regarding suspended accounts.   

The recent exit of Twitter executives responsible for overseeing content moderation and brand safety has left the social media platform more vulnerable to the spread of hate speech.  

Elon Musk's acquisition of Twitter for $44 billion has resulted in significant financial losses over the past months. The Tesla CEO has made significant changes to the company's operations, including a substantial reduction in workforce and the reversal of content restrictions.   

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Last month, Musk appointed Linda Yaccarino to address the advertising issues affecting the company. Given the recent exits and Musk's continued role as majority owner and technology leader, it is still unclear how the new boss could alleviate advertisers' worries. 


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