In Brief: Ericsson launches AI-powered network services; Uber drivers to use OOH

In Brief: Ericsson launches AI-powered network services; Uber drivers to use OOH
Photo Credit: Reuters
14 Feb, 2020

Swedish telecommunications company Ericsson has launched a new portfolio of network services that are artificial intelligence-enabled. The solutions will use data analytics to unify Ericsson’s technology and services knowledge, a statement said on Friday. The first offering, Network Intelligence, is a pre-emptive support service that allows issues to be identified and resolved before they impact network performance. This prevents critical outages and delivers the network stability needed for service continuity and optimal end-to-end performance. The second, Omni Network Channel, is a unified digital workspace for interaction between the communications service provider and Ericsson, which is expected to improve network performance and consumer satisfaction.

Read: Ericsson, Oppo to open 5G innovation lab in China

Uber joins hands with Noida-based CASHurDrive for cab advertising

Ride-hailing platform Uber has partnered with an Indian advertising agency CASHurDrive Marketing, in a move that is expected to create extra income to its driver partners across the subcontinent by offering out-of-home (OOH) advertising on cabs. Uber will enable drivers from more than 30 cities to connect with CASHurDrive for advertising on cabs, thereby creating new sources of revenue for the drivers, a statement said on Friday. Advertisements on the vehicle can be in the form of car-wraps and in-car branding.

India Accelerator launches cyber security startup accelerator

India Accelerator has launched a Cipher, a new accelerator programme for startups in the cybersecurity space. The tenure of this program will be four months at India Accelerator’s co-working space in Gurugram. While the programme will help shortlisted startups get funding of up to Rs 1.5 crore each, subsequent funding requirement, post the demo day, will be assisted by IA’s network of investors and corporate partners, a statement said on Friday. The focus areas of this programme include mobile security, fintech security, internet of things security, advanced phishing attacks prevention and automation on compliance enforcement.

Read: Meet the five India Accelerator startups that raised angel funding