Jio launches solutions to aid with digital transformation of MSMBs

Jio launches solutions to aid with digital transformation of MSMBs
Photo Credit: VCCircle
10 Mar, 2021

Telecom major Reliance Jio Infocomm on Tuesday launched integrated connectivity, digital solutions and device plans to help micro, small and medium businesses (MSMBs) with digital transformation.  

Dubbed JioBusiness, the company said it will offer the services at one-tenth the price of what a merchant typically spends on the same services on a monthly basis. 

“Currently, a micro and small business spends between Rs 15,000 and Rs 20,000 per month towards connectivity, productivity and automation tools. Today, we are taking the first step towards empowering small businesses by giving these solutions, along with our connectivity, for less than 1/10th the cost, starting below one thousand rupees per month,” Akash Ambani, director of Jio, said in a statement.  

The plans are available at a starting price of Rs 901 per month. 

The JioBusiness plans include an enterprise-grade fiber connectivity for voice and data services, with digital solutions built on top of it to manage business and devices that would enable these solutions. The company has a target of reaching 50 million MSMBs in the country. 

The digital solutions include licenses for Microsoft 365 with office apps, Teams, Jio Meet, Jio attendance for employees working remotely, and JioOnline for marketing needs of the business.  

The services involve assisted sales and onboarding, followed by a self-help digital account management portal that enables plan change, performance tracking dashboards, making payments and raising support tickets. 

Read: Rewind 2020: Mukesh Ambani-led Reliance Industries’ digital leap into the future 

Technology giants Amazon and Google have also been targeting the small and medium business (SMB) space as the next big wave to scale business. Jio investor Facebook has also doubled down on its focus to serve small businesses.  

“Micro, small and medium businesses are the bedrock of Indian economy. Currently, in the absence of an integrated digital services offering and the knowhow to adopt advanced enterprise offerings, they are unable to leverage the power of digital technologies to run their businesses efficiently," Ambani said. 

“Now, JioBusiness will bridge this gap by providing integrated enterprise-grade voice and data services, digital solutions and devices to small businesses. These easy-to-use solutions will help them run their business efficiently and compete with larger enterprises.”