TVS Electronics expands into enterprise AIDC market across India

TVS Electronics has announced the launch of its Enterprise Automatic Identification and Data Capture (AIDC) portfolio, marking a significant step beyond its traditional retail focus. The move positions the company to compete in the enterprise segment by offering a wide range of mobility solutions and data capture products across India.

The company aims to support Indian businesses in digitising operations through affordable technology backed by local service. TVS Electronics’ service infrastructure will provide maintenance support and lifecycle solutions, including sales, servicing, and auctions of refurbished equipment. By introducing scalable and practical technologies, the company intends to enhance accuracy and efficiency in areas such as inventory, tracking, and data management.

The rapid expansion of India’s track and trace sector, projected to grow at a compound annual growth rate of over 21% by 2030, provides fertile ground for AIDC adoption. With smart tracking software and AIDC tools driving real-time supply chain visibility, logistics and manufacturing operations across the country are undergoing a shift towards greater automation and responsiveness.

TVS Electronics’ enterprise AIDC offering includes mobile computers, rugged scanners, high-definition barcode scanners, industrial-grade and mobile printers, and durable tablets designed for challenging work environments. These solutions are designed to meet the operational demands of enterprises across sectors, offering tools to streamline data collection and improve field communication.

In addition to hardware, the company is developing a broader automation ecosystem that integrates with enterprise platforms such as SAP and Oracle, and incorporates warehouse and mobile device management tools like SOTI. Through partnerships with software providers and system integrators, TVS Electronics is aiming to deliver tailored and scalable enterprise solutions. The company’s services include consulting, implementation, training, and long-term support.

C. Balaji, Vice President of the PSG Business at TVS Electronics, said that the aim of this expansion is to shed the image of a retail-centric brand and become a significant player in enterprise automation, offering value-based solutions tailored to industry-specific requirements.

The integration of AIDC solutions with major ERP systems enables real-time analytics and operational insights, offering businesses enhanced control and performance visibility.

Last week, TVS Electronics launched TVSE Aikya, an AI-OPS infrastructure managed services (IMS) platform designed to help mid to large enterprises modernise and scale their IT infrastructure. The platform offers workplace, hybrid cloud, network, and cybersecurity services, managing the end-to-end IT lifecycle to improve cost efficiency. TVSE aikya is supported by an IMS Capability Centre in Chennai, serving as its operational hub.

TVS Electronics is also investing in technologies aligned with broader trends such as automation and the Internet of Things, aiming to provide intelligent tracking and data solutions at scale.