Sattviko acquires food delivery startup Call A Meal



Sattviko, which runs a chain of healthy-dining restaurants, has acquired food delivery startup Call A Meal for an undisclosed amount.

Prasoon Gupta, co-founder of Sattviko, confirmed the deal but didn't give any details of the transaction.


Delhi-based Sattviko, run by Rays Culinary Delights Pvt Ltd, was founded in 2013 by IIT Roorkee graduates Prasoon Gupta, Ankush Sharma and Rahul Gupta. It runs quick-service restaurants and plans to launch its first fine-dining restaurant in Jaipur. The company introduced its delivery service in February this year.

Jaipur-based Call A Meal was started by software engineer Kartik Singhal. As part of the acquisition, Singhal will join the delivery team of Sattviko.

The development was first reported by The Economic Times on Thursday.


"This acquisition will help us strengthen our delivery service, which was always a secondary business for us, making it a key business vertical for the company," Prasoon Gupta, also a director at Sattviko, told the newspaper.

Sattviko had raised Rs 70 lakh ($113,000) as part of an angel funding round from investors including CommonFloor.com's co-founder Sumit Jain, Xerox India's MD Rajat Jain and Sanjay Bhasin, vice president of network business at Samsung.

Prior to that, it had raised Rs 1.3 crore from a group of investors.


Sattviko offers 'Sattvik' food, which is made without onion and garlic. It serves continental, Indian and Mexican meals, salads, munchies, desserts and beverages. The company also has an online marketplace where it sells Yoga and Ayurvedic products.

The food-tech industry is going through a churn with several startups facing funding constraints, shutting shop or laying off employees. The sector has also seen a number of consolidation moves this year. Rocket Internet-backed Foodpanda, for instance, acquired rival Just Eat India early this year. Last month, hyperlocal grocery and fresh food delivery platform Grofers acqui-hired financially struggling food delivery app SpoonJoy.

Sign up for Newsletter

Select your Newsletter frequency