IBM to power Parle-G maker’s hybrid cloud, AI capabilities

IBM to power Parle-G maker’s hybrid cloud, AI capabilities
Photo Credit: Reuters
22 Apr, 2021

Armonk, New York headquartered technology major IBM on Thursday announced that it has partnered with Parle Products to offer the latter hybrid cloud and artificial intelligence (AI) capabilities.  

The partnership, a statement said, will see the largest selling biscuit brand in India migrate its SAP workloads, enterprise resource planning (ERP), supply chain and analytics applications to IBM Cloud. 

Parle will also leverage IBM Global Business Services (GBS) and Global Technology Services (GTS) to host its workload, as well as utilise its Security Operations Centre (SOC) to increase resiliency and security.  

IBM will also help the company design critical KPI-based performance management framework using IBM Watson Studio to measure and monitor Parle’s business process and outcomes, the statement said. 

“As the largest biscuit brand provider in India, our priority is meeting the growing demands of Indian consumers. By working with IBM to accelerate our journey to the cloud and strengthen our security posture, we will work to uncover new ways to reduce time-to-market and streamline operations – a significant milestone for us,” Ajay Chauhan, executive director, Parle Products, said in the statement. 

With the partnership, the Parle-G maker expects to witness business growth in India and beyond by streamlining operations. The partnership will help Parle enhance demand sensing and increasing efficiencies in production management, and inventory and logistics cost optimisation.  

“By leveraging technologies like hybrid cloud and AI, underpinned by security, Parle will be well equipped to meet growing consumer demands, while security is at the forefront of their digital innovations,” Sandip Patel, managing director at IBM India, said in the statement. 

In March, IBM also announced a partnership with jewellery retailer Joyalukkas to deploy a cloud commerce platform for the latter in 11 countries.  

In its recently announced first quarter results for financial year 2020-21, IBM said that its revenue from the cloud business rose 21% to $6.5 billion on the back of increased hybrid cloud adoption.  

To focus on the high-margin cloud computing business, IBM is set to spin off its managed infrastructure services unit from the global technology services division to a new publicly listed company, Kyndryl.